What Could Digital Transformation Do For Your Business?

Thomas Fox is president of Tech Experts, southeast Michigan’s leading small business computer support company.

As an ambitious business owner, you’re always looking for new ways to help your business develop, improve, and grow, no matter how successful it already is. You also want to improve the experience for your customers.

And of course, you’ll be aware that your IT infrastructure plays a big part in this growth and the overall experience.

That works both ways. Sometimes, it’s that same infrastructure that can limit how your business evolves. Running older systems, or perhaps systems that don’t fully meet your needs, can hold back growth.

This is where digital IT transformation comes in. Maybe you’ve never heard that term before. Or perhaps the concept is new to you. Here’s a one line explanation:

Digital IT transformation is about using modern technology to create or modify business processes, culture, and customer experiences.

It involves a complete reassessment and overhaul of your technology, with the goal of improving the efficiency and delivery of your products or services.

We can make this easier with a few case studies of how big businesses you’ve definitely heard of used digital IT transformation. Just because these are big names doesn’t mean it isn’t relevant to you – this is for all businesses, of all sizes. [Continue reading]

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